Corporate Partnerships
A record of success. A focus on the future.
Long before anyone had ever heard of mission statements and company visions, one organization was demonstrating how to succeed in pursuit of its goals.
At a time when branding was an unknown concept, one symbol was already well on
its way to becoming America’s best-known trademark.
Now, even in a world where the pace of change accelerates almost daily, the
Red Cross is as focused on its mission and established in its identity as it was
over 125 years ago.
But we haven’t gotten this far by dwelling on our past, or resting on our laurels. As long as people
are in need, our work is never done. And our responsibilities keep growing.
Our new Corporate Partnership Program is a unique opportunity for companies like yours, who share
our commitment to the region, to join us in serving it, and building a better future for all.
Partnering with the American Red Cross
From naming rights to event promotion, product placement to viral marketing, companies have never enjoyed so many different ways to place themselves and their brands in the public eye. Ironically, this same proliferation also makes it harder than ever to do so in a truly memorable way.
That’s what makes a Red Cross partnership so valuable, on so many levels.
A Red Cross corporate partnership not only links your name to America’s best known,
most respected charity, it makes you a partner in the millions of good
deeds and works the Red Cross performs every year.
It generates increased—and highly positive—visibility for your company. In the
Southeastern Pennsylvania region alone, the Red Cross enjoys over 1,000 media
mentions, worth an estimated $3 million a year.
It pays direct dividends to you and your employees, in the form of special
health and safety training programs, including personalized first-aid and CPR
instruction, and free defibrillators for your offices or workplace.
And, as a corporate partner, your company is automatically invited to Red Cross
events throughout the year.
With six different levels of participation, beginning at just $1,000 a year, becoming
a Red Cross partner is easier than ever. To learn more, review our corporate benefits section.
Together, we can save a life
“We are proud to partner with the American Red Cross of
Southeastern Pennsylvania. Our employees enjoy participating in events
and blood drives and our workplace is safer because of Red Cross
health and safety training. We are able to strengthen our people while
strengthening the community we serve. It’s just plain good business.”
—Ian McLean, President of Exelon Power Team
"The American Red Cross directly touches the lives of one out of five Americans. In the Philadelphia area, that's one million people a year."
—American Red Cross organizational survey, 2003
